Continuing on from my last post, The Best Way to Grow Your Business, your #1 goal when creating your opt-in should be how is this going to help my dreamy client.
How is this going to solve their pain point?
If you don’t yet know what your dreamy clients pain points are you need to take a couple of steps back.
When building a biz you have to have a solid foundation that will sustain your business long term. I learned the hard way what these are and I don’t want this for you. I’m so pumped to help you along your journey and see what amazing things you do.
If you don’t know exactly who you’re talking to, your messaging will be muddled and people won’t be able to see themselves in what you’re offering, resulting in no sales. I don’t want this for you and I’m willing to bet a chai tea latte that you don’t want this either. There’s a reason why all the movers and shakers of the online world know their niche inside out. Hang tight, I’ll come back around to this.
Back to the opt-in. You need something of massive value (solve their problem, their pain point) to share with your audience that will get them on your list. Once there, you can nurture the fuck out of them. Take them on a journey, getting to know you, like you, and trust you. Think back to the last thing you bought online. Why did you buy it? I’m betting it wasn’t because Shelly said what she was offering would change your life. It’s because you have come to know Shelly and trust her. So when she says, xyz is going to rock your world, you trust her and hit that purchase button.
I’ve put together an opt-in ultimate bundle that if you’re stuck on what to offer this will get your wheels turning. I’m sharing opt-in ideas, tips, where to share your opt-in, and have thrown in a free Ebook template just for you.
Next post I’ll be sharing about what to do when you have someone on your list. Where do you go from there, what do you send them and all the goodies that come with this.
Back to niching, this is the first pillar of my 3 pillars to a successful list. If you’re needing a little more help with narrowing down your niche then I have a special offer for you. EEEK, I’m so excited to share this with you. I’m creating my membership all around these 3 pillars and if you get on my list you’ll get access to a very special price, just for VIP’s. This price is only going to be available to the peeps on my list and will only be available for a short time.
Let me tell you more about the membership…
I wanted to create something, at a price point, that was affordable to others who are starting their online business. A place, hub, where the cool gals hang, where you can learn about…
- Email marketing
- Welcome sequences
In addition to this you will also have access to my template and trello bars. These are made for you templates that you can add your colours and images to to create webinars, opt-ins, social media post etc. The trello boards will help you keep all your awesome ideas organized and will have templates for you to use for your business. Like quarterly goals, Pinterest boards, blog post boards, etc.
I wanted to create a place where you can come, go through the right steps to building a sustainable biz, while being in community with other like minded women.
So if this sounds like something you want to be apart of then download my Opt-in freebie below.
Massive love my friend.